Gina Ford's letter of complaint to NSPCC
Dear Mr Cloke,
Re: Bringing Up Baby
This is the second time this year I have had to write to you regarding the suffering of a tiny baby used to sensationalise child-rearing methods in a television programme. In both Bringing Up Baby and Gina Ford - Who Are You To Tell Us babies were left to cry when it was clear that they were genuinely hungry. In the first programme, Gina Ford - Who Are You To Tell Us, the programme makers did at least make it clear to the viewers that Gina Ford advises that if a tiny baby is crying, the parents should always assume that it is hungry and the baby should be fed.
However, in the latest TV programme on parenting methods, Bringing up Baby, Claire Verity advises that a newborn baby should be fed four hourly and that any crying should be ignored. While parents and health care officials alike will always be divided about the best way to bring up a baby, the advice given in this programme - not to feed a tiny crying baby - could endanger a baby's life, particularly if it is being breastfed. I would urge you to take immediate steps to ensure that production companies are not allowed to continue this form of child abuse.
Best wishes
Gina Ford
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